First Step to Product Creation
When it comes to creating any kind of product, you have to identify the type of problem you want to solve. Your best bet will be to pick out one problem and focus on solving that one problem. Most people want a fast solution to their issues. If you place your focus on providing a killer solution to a very pressing issue, you will create wealth for you and your family. This is the easiest way to create a product in a short time frame.
Examples of How This Can Be Done
Let’s say you want to create a product that will help people lose weight. You know that summer is 2 months away and people want a solution to losing weight faster. Creating a book that gives them 100 ways to lose weight is not going to be very helpful to someone who wants to lose excess pounds in less than 2 months. You need to provide these people with an answer that will allow them to lose weight faster and at a quick speed. Everybody is tired of the infomercials about crazy abs machines, weight loss belts, or some high priced pill that will make their wallets lose the pounds instead of them. Plus the weight loss niche is a big one. So this is where you really want to focus on solving one problem and providing a killer solution.
You can create a book called “One Simple Tip That Will Help You Lose 20 Pounds in a Month or Less”, “Do This One Exercise to Crank up Your Metabolism” or you could create “Get Real Results from Your Workouts in Half of Your Workout Time By Making One Simple Change.” When people see that they can solve their problems in a short amount of time or instantly, you can make money the same day you publish your book to sale and after you’ve place an ad. And since many people tried to lose weight their way and are still fat, many will be desperate to try your product and you can offer them a guarantee that if they don’t lose a certain amount of pounds in a specified amount of time, you can offer them their money back. It is possible to lose weight in a short time if a person adds weight training, interval training, and eliminate chemical filled foods from their diet. This alone will speed up the weight loss process. Plus you provide the solution of how they can lose more weight with less exercise. When it comes to telling people how to do this, it will be very easy since you are targeting the problem with one solution.
This is another great example: A guy has problems finding a date or getting a girl to notice him. He could have bad breath, can’t dress, or he may not know what to say or talk about. You could make plenty of money off of this problem because men don’t like rejection from a pretty lady. If a guy can’t get a date or keep a woman, he is more than likely going to search high and low for a solution to this problem. You can write a book on “How to Get a Woman To Check You Out” or “What A Single Man Need To Say To Women To Score a Second Date”. If he needs to solve the bad breath issue, you can write a short report on natural ways to cure bad breath quickly.
Here’s another example: Say you want to create a money making product to help people make money in any business they are currently in. You could say “Learn How This Little Known Technique Can Make You Money No Matter What Business You’re In.” You will still be focusing on solving one problem and helping multiple people in many different businesses. Your focus could be providing your customers with a way to stay focused and disciplined. See people may know how to make cash but need a little help in this particular area. You could do a quick research on what’s the most pressing issue people need help with when it involves making money and focus on the number one solution and write the book on how to solve the problem at that moment. This isn’t hard to do.
What is hard is when you are trying to pack 1000 solutions in one book. This is why it’s a problem, you bore your reader, you may not go into all the important details, and you can frustrate your customers. They will be overwhelmed with information overload and your product will be of no help to them. If you have more than one solution to a problem and they are the best solutions, make a product focusing on those solutions in different book and offer it to your customers for free. You can also do a video and give it to your customers for free with the purchase of your main product. You will still build your credibility and they don’t have to feel the pressure that they have to focus on all the solutions at one time. A book with too many solutions will put too much pressure on your customers and will allow room for them to slack off at accomplishing their goal. Plus you will get confused, tired, and you may feel you can’t do it because you’ve set too big of a goal for yourself.
The key is to avoid overworking yourself and fretting over the fact you want a perfect product. Whether you solve one problem or many, no product will ever be perfect, so don’t be overly obsessed over trying to make a 100 page product. You can focus on making a 10 page report and price it at $5-7 rather than a 100 page report at $47.
Also when trying to be “perfect” or stuffing a book with thousands of solutions, you will create an opening to procrastinate, or put off working on your product. You should avoid this situation at all cost because at this rate you’ll never be successful.
Think about your family and your bills. If you procrastinate with taking care of your light bill or meeting a deadline at your job, what do you think will happen? Exactly your lights will be out, you will lose your job, and you want be able to take care of your family.
When it comes to creating any kind of product, you have to identify the type of problem you want to solve. Your best bet will be to pick out one problem and focus on solving that one problem. Most people want a fast solution to their issues. If you place your focus on providing a killer solution to a very pressing issue, you will create wealth for you and your family. This is the easiest way to create a product in a short time frame.
Examples of How This Can Be Done
Let’s say you want to create a product that will help people lose weight. You know that summer is 2 months away and people want a solution to losing weight faster. Creating a book that gives them 100 ways to lose weight is not going to be very helpful to someone who wants to lose excess pounds in less than 2 months. You need to provide these people with an answer that will allow them to lose weight faster and at a quick speed. Everybody is tired of the infomercials about crazy abs machines, weight loss belts, or some high priced pill that will make their wallets lose the pounds instead of them. Plus the weight loss niche is a big one. So this is where you really want to focus on solving one problem and providing a killer solution.
You can create a book called “One Simple Tip That Will Help You Lose 20 Pounds in a Month or Less”, “Do This One Exercise to Crank up Your Metabolism” or you could create “Get Real Results from Your Workouts in Half of Your Workout Time By Making One Simple Change.” When people see that they can solve their problems in a short amount of time or instantly, you can make money the same day you publish your book to sale and after you’ve place an ad. And since many people tried to lose weight their way and are still fat, many will be desperate to try your product and you can offer them a guarantee that if they don’t lose a certain amount of pounds in a specified amount of time, you can offer them their money back. It is possible to lose weight in a short time if a person adds weight training, interval training, and eliminate chemical filled foods from their diet. This alone will speed up the weight loss process. Plus you provide the solution of how they can lose more weight with less exercise. When it comes to telling people how to do this, it will be very easy since you are targeting the problem with one solution.
This is another great example: A guy has problems finding a date or getting a girl to notice him. He could have bad breath, can’t dress, or he may not know what to say or talk about. You could make plenty of money off of this problem because men don’t like rejection from a pretty lady. If a guy can’t get a date or keep a woman, he is more than likely going to search high and low for a solution to this problem. You can write a book on “How to Get a Woman To Check You Out” or “What A Single Man Need To Say To Women To Score a Second Date”. If he needs to solve the bad breath issue, you can write a short report on natural ways to cure bad breath quickly.
Here’s another example: Say you want to create a money making product to help people make money in any business they are currently in. You could say “Learn How This Little Known Technique Can Make You Money No Matter What Business You’re In.” You will still be focusing on solving one problem and helping multiple people in many different businesses. Your focus could be providing your customers with a way to stay focused and disciplined. See people may know how to make cash but need a little help in this particular area. You could do a quick research on what’s the most pressing issue people need help with when it involves making money and focus on the number one solution and write the book on how to solve the problem at that moment. This isn’t hard to do.
What is hard is when you are trying to pack 1000 solutions in one book. This is why it’s a problem, you bore your reader, you may not go into all the important details, and you can frustrate your customers. They will be overwhelmed with information overload and your product will be of no help to them. If you have more than one solution to a problem and they are the best solutions, make a product focusing on those solutions in different book and offer it to your customers for free. You can also do a video and give it to your customers for free with the purchase of your main product. You will still build your credibility and they don’t have to feel the pressure that they have to focus on all the solutions at one time. A book with too many solutions will put too much pressure on your customers and will allow room for them to slack off at accomplishing their goal. Plus you will get confused, tired, and you may feel you can’t do it because you’ve set too big of a goal for yourself.
The key is to avoid overworking yourself and fretting over the fact you want a perfect product. Whether you solve one problem or many, no product will ever be perfect, so don’t be overly obsessed over trying to make a 100 page product. You can focus on making a 10 page report and price it at $5-7 rather than a 100 page report at $47.
Also when trying to be “perfect” or stuffing a book with thousands of solutions, you will create an opening to procrastinate, or put off working on your product. You should avoid this situation at all cost because at this rate you’ll never be successful.
Think about your family and your bills. If you procrastinate with taking care of your light bill or meeting a deadline at your job, what do you think will happen? Exactly your lights will be out, you will lose your job, and you want be able to take care of your family.
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7 Ways to Make Millions From Selling Info Products
Helpful Products/Resources
Videos